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NAD Living Logo INVESTOR RELATIONS · NAD

NATURE · ART · DESIGN — AN URBANPOTS VENTURE

Invest in Us

Building a contemporary Indian design house rooted in India’s cultural capital.

NAD is building a distinctive design ecosystem across furniture, lighting, décor, spaces and experiences — bringing Indian craft, material culture and architectural heritage into contemporary living.

From a 100 sq. ft. beginning, we have grown into a revenue-generating, EBITDA-positive business with 800+ products developed, an organically growing community and a 13,500 sq. ft. destination experience centre under development in Pondicherry.

We are now preparing NAD for its next phase of growth across retail, digital commerce, projects and key Indian markets.

We are currently open to conversations with aligned strategic investors, family offices and value-add capital partners.

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800+
PRODUCTS DEVELOPED
Across furniture, lighting, décor, reclaimed architecture, textiles and contemporary Indian design.
13,500 SQ. FT.
PONDICHERRY EXPERIENCE DESTINATION
A destination-format experience centre being developed for retail, design, workshops and cultural experiences.
EBITDA POSITIVE
REVENUE-GENERATING BUSINESS
A commercially operating design business moving from validation into structured scale.
PAN-INDIA AMBITION
RETAIL · DIGITAL · PROJECTS · EXPERIENCES
Building toward a multi-city contemporary Indian design ecosystem.

Building the Next Contemporary Indian Design House

India possesses extraordinary depth in craft, architecture, materials, making traditions and cultural narratives, yet much of this remains disconnected from contemporary homes and modern lifestyles. NAD exists at this intersection — translating cultural capital into relevant, functional and collectible design.

Our opportunity is to build a recognisable Indian design house with multiple commercial engines spanning products, spaces, projects, experiences and digital commerce.

What We Are Building

A multi-faceted commercial ecosystem celebrating craft and contemporary living.

PRODUCTS
Furniture · Lighting · Décor · Collectibles
SPACES
Bespoke residential, hospitality and commercial design interventions
EXPERIENCES
Workshops · Craft · Making · Cultural Experiences
COMMERCE
Flagship Retail · E-commerce · Projects · Multi-city Expansion

Founders & Execution Leadership

Creative vision paired with operational execution.

Jayasri Priyadharshini
Founder & Creative Head
Engineer turned entrepreneur and designer. Jayasri founded Urbanpots from a 100 sq. ft. home setup and ₹10,000 in initial capital, building it into the foundation for NAD — a contemporary Indian design house rooted in craft, culture, material and making.
Saravanan
Co-Founder — Operations & Execution
Leads operations, artisan coordination, sourcing, production, logistics and infrastructure execution, including the development of NAD’s 13,500 sq. ft. Pondicherry experience destination.

Interested in Investing in NAD?

We are currently speaking with aligned investors, family offices and strategic partners who believe in the opportunity to build a globally relevant contemporary Indian design house.

Tell us a little about yourself and your investment thesis. Relevant investors will receive access to our detailed investor presentation and further information.